OKA internalUpmarket homewares and furniture retailer OKA has chosen TSG to be the designers of their musical signature, for each of their city and country stores. Headed by the mother-in-law of the Former Prime Minister David Cameron, OKA have been a firm favourite of the interior design cognoscenti since 1999.

Their stores are beautifully stocked and showcased, and when we discussed how to use music to tell stories and move people, we both focused on the fact that the profile we were creating, had to authentically match the story of the brand and not be a visual-sonic mismatch. The end result is a sophisticated blend of beats and vibes that tap into their core essence of ‘new meets old’.